Supermetrics for Google Sheets
Connect Outbrain Amplify to Google Sheets — Content Discovery Reports

Pull Outbrain Amplify campaign data into Google Sheets. Track promoted link performance, publisher-level ROI, and content discovery spend with automated refreshes.
Why Connect Outbrain Amplify to Google Sheets?
Get your Outbrain data flowing into Google Sheets with automatic refreshes and zero manual work.
Publisher performance tracking
Pull CPC and conversion rates by publisher into Sheets. Sort to find which content discovery partners deliver the best ROI for your campaigns.
Headline testing analysis
Track CTR by promoted link text in a spreadsheet. Use formulas to compare headline performance and find patterns in top-performing content.
Native vs social comparison
Pull Outbrain alongside Facebook and Google Display into the same workbook. Compare content discovery costs against other awareness channels.
How to Connect Outbrain Amplify to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for Outbrain Amplify in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
Content Discovery Report
Track promoted link CTR, publisher performance, and conversion metrics across Outbrain campaigns.
What Outbrain Amplify Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full Outbrain reporting data — metrics and dimensions you already know from the Outbrain interface.
Key Metrics
- Impressions
- Clicks
- Spend
- CTR
- CPM
- CPC
- Total conversions
- Click conversions
- View-through conversions
- Conversion rate
- Total CPA
- Total conversions amount
Key Dimensions
- Campaign name
- Promoted link text
- Publisher name
- Section name
- Platform type
- Country
- Region
- Budget name
- Marketer name
Resources & Guides
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect Outbrain Amplify alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Pre-Built Templates
Start with expert-designed Google Sheets report templates for Outbrain Amplify. Customize columns, add charts, and apply your brand — a polished report in minutes, not hours.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your Outbrain Amplify reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
How do I connect Outbrain Amplify to Google Sheets?
Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select Outbrain Amplify as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
Is my Outbrain Amplify data secure in Google Sheets?
Yes. Supermetrics uses OAuth authentication for Outbrain Amplify — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
Can I combine Outbrain Amplify data with other data sources in the same spreadsheet?
Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull Outbrain Amplify data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
What Outbrain Amplify metrics can I pull into Google Sheets?
You can access all standard Outbrain Amplify reporting metrics through Supermetrics, including Impressions, Clicks, Spend, CTR, CPM, and more. Both metrics and dimensions are available for flexible report building.
Can I schedule automatic data refreshes for Outbrain Amplify in Google Sheets?
Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your Outbrain Amplify data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
What Outbrain data is available?
Supermetrics pulls all standard Outbrain Amplify reporting metrics including impressions, clicks, spend, CTR, and conversions. You can break down by campaign, publisher, and platform type.
How often is data refreshed?
Supermetrics queries your Outbrain data in real-time when you refresh your Google Sheet. You always get the latest data available through the Outbrain API.
Also Connect to Google Sheets
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