Supermetrics for Google Sheets
Connect Google AdSense to Google Sheets — Publisher Revenue Reporting
Connect Google AdSense to Google Sheets and track your publisher revenue, ad impressions, CTR, and RPM in auto-refreshing spreadsheets. Build earnings reports without logging into the AdSense dashboard.
Why Connect Google AdSense to Google Sheets?
Get your AdSense data flowing into Google Sheets with automatic refreshes and zero manual work.
- Pull AdSense revenue, RPM, and CTR data directly into Google Sheets. Build earnings dashboards that refresh daily without visiting the AdSense console.
- Pull data for all ad units into one sheet and use Sheets formulas to rank them by RPM, CTR, or total revenue. Identify top and bottom performers instantly.
- Pull AdSense revenue into one tab and GA4 sessions into another. Calculate true revenue per session, per page, or per traffic source using Sheets formulas.
How to Connect Google AdSense to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for Google AdSense in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
AdSense Revenue Dashboard
Track daily estimated earnings, page RPM, ad impressions CTR, and coverage across domains. Includes month-over-month revenue comparison.
AdSense Ad Unit Performance Report
Compare ad unit performance by size, format, and placement. Identify which units generate the most revenue per impression.
What Google AdSense Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full AdSense reporting data — metrics and dimensions you already know from the AdSense interface.
Key Metrics
- Estimated earnings
- Ad impressions
- Ad clicks
- Ad impressions CTR (%)
- Ad impressions RPM
- Page views
- Page views RPM
- CPC
- Ad requests
- Ad requests coverage
- Matched ad request RPM
Key Dimensions
- Domain name
- Unit name
- Unit size name
- Country name
- Platform type name
- Product name
- Channel name
- Bid type
- Format name
Resources & Guides
How to create a Google Sheets marketing dashboard
Data blending in Google Sheets
Set up auto updates and email notifications
PPC reporting: extract insights from paid campaigns
Browse all Google Sheets templates
Gravital: 100% reporting automation
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect Google AdSense alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Pre-Built Templates
Start with expert-designed Google Sheets report templates for Google AdSense. Customize columns, add charts, and apply your brand — a polished report in minutes, not hours.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your Google AdSense reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
- Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select Google AdSense as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
- Yes. Supermetrics uses OAuth authentication for Google AdSense — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
- Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull Google AdSense data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
- You can access all standard Google AdSense reporting metrics through Supermetrics, including Estimated earnings, Ad impressions, Ad clicks, Ad impressions CTR (%), Ad impressions RPM, and more. Both metrics and dimensions are available for flexible report building.
- Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your Google AdSense data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
- Yes. Use "Domain name" as a dimension in your Supermetrics query to break down earnings, impressions, and RPM by each domain in your AdSense account.
- AdSense data in Supermetrics refreshes as often as Google makes it available — typically within 24 hours. Schedule daily refreshes to keep your reports current. Finalized earnings may take a few days to settle.
Also Connect to Google Sheets
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