Supermetrics for Amazon Redshift

Connect Amazon Ads to Amazon Redshift — Marketplace Ad Performance Hub

Amazon Ads logo
Amazon Ads
via Supermetrics
Amazon Redshift logo
Redshift

Load Amazon Ads campaign, keyword, and product data into Amazon Redshift for e-commerce advertising analytics.

✓ No setup required ✓ Free 14-day trial ✓ No credit card needed

Why Connect Amazon Ads to Amazon Redshift?

Warehouse your Amazon Ads data in Amazon Redshift for unlimited historical analysis and cross-source SQL.

ACoS optimization at scale

Analyze ACoS and TACoS by keyword, ASIN, and campaign type in Redshift to optimize Amazon advertising profitability.

Seller Central integration

Join Amazon Ads with Seller Central data in Redshift to connect ad spend to actual product sales and margins.

Native AWS analytics

Amazon Ads data in Amazon Redshift — the entire analytics stack stays within the AWS ecosystem.

How to Connect Amazon Ads to Amazon Redshift

Three steps. Under two minutes. Zero code.

  1. 1

    Create a data transfer

    Log into Supermetrics, select your data source and Amazon Redshift as your destination.

  2. 2

    Authorize and configure

    Connect your data source account, provide your Redshift cluster endpoint and credentials, choose your schema, and select the data you want to transfer.

  3. 3

    Set schedule and start transfer

    Choose your refresh frequency (hourly, daily, or weekly) and click Start. Your data begins flowing into Redshift via S3 COPY automatically.

Amazon Ads Data Schema in Amazon Redshift

Supermetrics creates and maintains clean, typed tables automatically. Here's what your Amazon Ads data looks like in Amazon Redshift.

Column Type Description
date DATE Reporting date
campaign_name VARCHAR(512) Campaign name
spend DECIMAL(18,6) Ad spend
sales DECIMAL(18,6) Attributed sales revenue
acos DECIMAL(10,6) Advertising cost of sale

Data Freshness & Scheduling

Amazon Ads data is typically available in Redshift within 24-48 hours due to Amazon attribution delays.

What Amazon Ads Data Can You Pull into Amazon Redshift?

Supermetrics gives Amazon Redshift access to your full Amazon Ads reporting data — metrics and dimensions you already know from the Amazon Ads interface.

Key Metrics

  • Impressions
  • Clicks
  • Spend
  • Sales
  • ACoS
  • ROAS
  • CPC
  • CTR
  • Orders
  • Units sold
  • Conversion rate
  • TACoS
  • New-to-brand orders
  • New-to-brand sales
  • DPV (detail page views)

Key Dimensions

  • Campaign name
  • Ad group name
  • Keyword
  • Search term
  • Match type
  • ASIN
  • Product title
  • Ad format (SP/SB/SD)
  • Targeting type
  • Placement
  • Portfolio name
  • Bidding strategy

Why Supermetrics for Amazon Redshift?

Purpose-built for marketing data since 2009. 200,000+ companies trust Supermetrics to move 15% of global ad spend into reporting and analytics destinations.

No Vendor Lock-In

Your data lands in Amazon Redshift — infrastructure you own and control. Use any BI tool, any transformation layer, any ML platform. If you ever switch providers, your data and dashboards stay with you.

170+ Marketing Data Sources

Purpose-built for marketing data — not a generic ETL tool. Supermetrics covers 99% of metrics and dimensions from each source, with pre-structured tables ready for analysis. No transformation layer required.

Managed Schema

Supermetrics creates and maintains your Amazon Ads tables automatically. Schema changes from the source API are handled for you — no broken pipelines, no manual migrations.

Your Data, Your Infrastructure

Supermetrics moves data directly to your destination — nothing is stored on our servers. SOC 2 Type II certified, GDPR and CCPA compliant. Your data stays in infrastructure you control, simplifying privacy and compliance reviews.

Flat-Rate, Predictable Pricing

Fixed annual pricing regardless of data volume — no per-row charges, no surprise bills during peak campaign seasons. Transfer as much Amazon Ads data as you need without worrying about cost spikes.

No Data Limits

Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.

Frequently Asked Questions

How do I connect Amazon Ads to Amazon Redshift with Supermetrics?

Log into the Supermetrics Hub, create a new data transfer, select Amazon Ads as your source and Amazon Redshift as the destination. Authorize your Amazon Ads account, provide your Redshift cluster endpoint and credentials, choose your target schema and table naming conventions, select the fields you need, set a schedule, and start the transfer. Supermetrics loads data using optimized S3 COPY commands — the same high-throughput path AWS recommends for bulk ingestion — so no custom ETL pipelines, AWS Glue jobs, or staging buckets are required.

Is my Amazon Ads data secure when transferring to Amazon Redshift?

Supermetrics is SOC 2 Type II certified and GDPR compliant. All Amazon Ads credentials are encrypted at rest and in transit using TLS 1.2+. Data flows directly from the Amazon Ads API to your Redshift cluster — Supermetrics never stores your marketing data on its own servers. On the AWS side, your VPC isolation keeps the cluster off the public internet, IAM policies restrict which roles can access the data, and S3 server-side encryption protects any intermediate staging objects. You retain full control of your security perimeter.

Can I combine Amazon Ads data with other sources in Amazon Redshift?

Absolutely — cross-source analysis is where Redshift shines in the AWS ecosystem. Once Amazon Ads data lands in your cluster, you can JOIN it with any other table in the same schema. Need to enrich it with raw event logs or clickstream data sitting in S3? Redshift Spectrum lets you query those external files directly without loading them, so your cluster stays lean while your analysis spans petabytes. Supermetrics supports 170+ data sources that all land in the same Redshift schema, and you can optimize JOIN performance further with DISTKEY and SORTKEY settings on frequently queried columns.

What Amazon Ads metrics and dimensions are available in Amazon Redshift?

All standard Amazon Ads reporting fields are available, including Impressions, Clicks, Spend, Sales, ACoS, ROAS, and many more. You select exactly which metrics and dimensions to transfer during setup, and you can add or remove fields at any time without losing historical data already loaded into Redshift. Because Redshift uses columnar storage, queries that scan only a few selected metrics out of a wide table are extremely fast — the engine skips unneeded columns at the disk level, reducing I/O and keeping your analytics snappy.

How fresh is Amazon Ads data in Amazon Redshift?

Data freshness depends on your transfer schedule. Supermetrics supports hourly, daily, or weekly transfers into Redshift. Most teams schedule daily transfers so yesterday's final numbers are ready each morning. Incremental loading means only new and changed records are written via optimized S3 COPY commands, keeping cluster load minimal. If you define a SORTKEY on your date column, Redshift can skip entire disk blocks during time-range queries, making your morning dashboards in QuickSight or Tableau load in seconds.

Does the connector support all Amazon Ads campaign types?

Yes. Sponsored Products (SP), Sponsored Brands (SB), and Sponsored Display (SD) data are all available in Redshift.

Can I track new-to-brand metrics in Redshift?

Yes. New-to-brand orders and sales are available as metrics, letting you measure customer acquisition vs repeat purchases from ads.

Ready to Connect Amazon Ads to Amazon Redshift?

Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.

✓ SOC 2 Type II certified ✓ GDPR compliant Trust Center