Feb 15, 2019 | Blog, Marketing Tips
8-MINUTE READ · By Kristin Savage Building an eCommerce storefront in itself is a difficult process. However, the subsequent traffic and conversion rates matter more than anything you’ve done prior. Google Analytics represents a pivotal tool in the optimization...
Feb 5, 2019 | Blog, Marketing Tips
8-MINUTE READ · By Elizabeth Price When it comes to search engine optimization, it’s easy for marketers to get lost in the swamp of SEO tools, technologies, and products available. This leads to a situation where you spend more time worrying about what software you...
Jan 25, 2019 | Blog, Marketing Tips
6-MINUTE READ · By Tina Arnoldi The holidays are over, but the data from your 2018 holiday campaigns are useful year round, especially when planning for the 2019 holiday season. And although Christmas is the big shopping season for retailers, there are other holidays...
Jan 18, 2019 | Blog, Marketing Tips
6-MINUTE READ · By Tina Arnoldi Before diving into this post on the last two letters for the AIDA model (Desire and Action), review the previous one that covered Awareness and Interest. Once people know who you are and are interested, it is time to move them further...
Jan 15, 2019 | Blog, Product Updates
9-MINUTE READ · By Supermetrics Today we are thrilled to announce our new product – Supermetrics for Excel. Following the success of our famous Google Sheets add-on, with 300 000+ users to date, we have developed a tool which helps marketers create insightful...
Jan 7, 2019 | Blog, Product Updates
7-MINUTE READ · By Supermetrics We are very excited to announce that Supermetrics and Quora have joined forces to launch a Quora Ads connector! With this new integration, you can easily pull your Quora Ads data into Google Sheets, Google Data Studio, Excel and various...
