Why marketers switch from Adverity to Supermetrics

Stop fighting with complicated tools — marketing data should just work.Forget Adverity’s complicated onboarding and surprise add-ons — with Supermetrics, you get a simple setup, stable pipelines, and clear pricing you can count on.

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Fueling insights for 200K+ companies in 120 countries

Why companies choose Supermetrics over Adverity

Skip the steep learning curve and technical overhead. Supermetrics is designed so marketing teams can get data flowing fast — no heavy IT involvement needed.

No confusing credits or flex points. Know exactly what you'll pay, with no surprise costs as you scale.

Adverity users report broken dataflows and delays after updates. Supermetrics keeps your pipelines reliable, with alerts and monitoring so your reporting never stops.

Don’t just take our word for it

What our clients say

"What stood out for me with Supermetrics is the flexibility. The customizations you can do is something I haven’t seen with another tool."

Sam Lloyd, Global Media Marketing Director at Groupon

"We found that since using Supermetrics, we’ve saved around 53% of reporting hours"

Maricarmen Vargas, Digital Account Manager at Gravital

"Supermetrics does a really good job of taking care of work that no one should have to do manually."

Zach Cooper, Director of Analytics at A Cloud Guru

"Supermetrics has allowed us to scale. We have the needed data on hand automatically. Reporting isn’t a bottleneck for onboarding new clients or investing larger budgets."

Will Ridley, Digital Client Lead at Atomic 212

"Supermetrics has had a significant impact on the speed of the whole organization. Today, we can access our marketing metrics, measuring our overall performance quickly. With the help of Supermetrics, I can provide our teams with the necessary data whenever they need it."

Michael Schulz, Marketing Analytics Lead at Kapten & Son