Supermetrics for Azure SQL

Connect Reddit Ads to Azure SQL Database — Community Ad Data in Azure

Reddit Ads logo
Reddit Ads
via Supermetrics
Azure SQL Database logo
Azure SQL

Load Reddit Ads campaign and community targeting data into Azure SQL Database for community-driven ad analytics.

✓ No setup required ✓ Free 14-day trial ✓ No credit card needed

Why Connect Reddit Ads to Azure SQL Database?

Warehouse your Reddit Ads data in Azure SQL Database for unlimited historical analysis and cross-source SQL.

Community-level targeting analysis

Analyze ad performance by subreddit community in Azure SQL Database to identify the most engaged audiences for your brand.

Interest-based performance

Query Reddit interest targeting performance in Azure SQL Database to optimize audience strategies.

Cross-platform social comparison

Compare Reddit Ads with other social ad platforms in the same Azure SQL database for budget allocation.

How to Connect Reddit Ads to Azure SQL Database

Three steps. Under two minutes. Zero code.

  1. 1

    Create a data transfer

    Log into Supermetrics, select your data source and Azure SQL Database as your destination.

  2. 2

    Authorize and configure

    Connect your data source account, provide your Azure SQL connection details, and select the data you want to transfer.

  3. 3

    Set schedule and start transfer

    Choose your refresh frequency (hourly, daily, or weekly) and click Start. Your data begins flowing into Azure SQL automatically.

Reddit Ads Data Schema in Azure SQL Database

Supermetrics creates and maintains clean, typed tables automatically. Here's what your Reddit Ads data looks like in Azure SQL Database.

Column Type Description
date DATE Reporting date
campaign_name NVARCHAR(255) Campaign name
impressions INT Number of impressions
spend FLOAT Total spend
clicks INT Number of clicks

Data Freshness & Scheduling

Reddit Ads data is typically available in Azure SQL Database within 3-6 hours of the reporting period end.

What Reddit Ads Data Can You Pull into Azure SQL Database?

Supermetrics gives Azure SQL Database access to your full Reddit Ads reporting data — metrics and dimensions you already know from the Reddit Ads interface.

Key Metrics

  • Impressions
  • Clicks
  • CTR
  • Spend
  • CPC
  • eCPM
  • Reach
  • Conversions (purchase)
  • Conversion ROAS
  • Video started
  • Video completion rate
  • Reddit leads

Key Dimensions

  • Campaign name
  • Ad group name
  • Ad name
  • Community name
  • Country
  • Device OS
  • Gender
  • Placement
  • Objective
  • Interest name

Why Supermetrics for Azure SQL Database?

Purpose-built for marketing data since 2009. 200,000+ companies trust Supermetrics to move 15% of global ad spend into reporting and analytics destinations.

No Vendor Lock-In

Your data lands in Azure SQL Database — infrastructure you own and control. Use any BI tool, any transformation layer, any ML platform. If you ever switch providers, your data and dashboards stay with you.

170+ Marketing Data Sources

Purpose-built for marketing data — not a generic ETL tool. Supermetrics covers 99% of metrics and dimensions from each source, with pre-structured tables ready for analysis. No transformation layer required.

Managed Schema

Supermetrics creates and maintains your Reddit Ads tables automatically. Schema changes from the source API are handled for you — no broken pipelines, no manual migrations.

Your Data, Your Infrastructure

Supermetrics moves data directly to your destination — nothing is stored on our servers. SOC 2 Type II certified, GDPR and CCPA compliant. Your data stays in infrastructure you control, simplifying privacy and compliance reviews.

Flat-Rate, Predictable Pricing

Fixed annual pricing regardless of data volume — no per-row charges, no surprise bills during peak campaign seasons. Transfer as much Reddit Ads data as you need without worrying about cost spikes.

No Data Limits

Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.

Frequently Asked Questions

How do I connect Reddit Ads to Azure SQL Database with Supermetrics?

Log into the Supermetrics Hub, create a new data transfer, select Reddit Ads as the source and Azure SQL Database as the destination. Authorize your Reddit Ads account, provide your Azure SQL connection string, choose the fields you want, set a schedule, and start the transfer. Supermetrics writes data using optimized T-SQL bulk operations, so no custom ETL code, stored procedures, or Azure Data Factory pipelines are required — tables are created and managed automatically with full SQL Server compatibility.

Is my Reddit Ads data secure when transferring to Azure SQL Database?

Supermetrics is SOC 2 Type II certified and fully GDPR compliant. All Reddit Ads credentials are encrypted at rest and in transit. Data flows directly from the Reddit Ads API to your own Azure SQL Database — Supermetrics does not store your marketing data on its servers. Azure SQL Database provides multiple security layers: Transparent Data Encryption (TDE) encrypts data at rest automatically, Azure AD authentication replaces passwords with enterprise identity, row-level security restricts which teams see which data, and Advanced Threat Protection monitors for anomalous access patterns. Your marketing data gets the same enterprise security as any mission-critical Azure workload.

Can I combine Reddit Ads data with other sources in Azure SQL Database?

That is one of the biggest advantages of storing marketing data in Azure SQL Database. Once Reddit Ads lands in your database, you can JOIN it with any other table — CRM records, ERP data, product catalogs, other ad platforms — using familiar T-SQL, the same query language your team already knows from SQL Server. Because Azure SQL Database is fully compatible with the SQL Server ecosystem, you can connect Power BI, SSRS, Excel, or any ODBC/JDBC tool directly. Supermetrics supports 170+ data sources that can all land in the same database for unified analysis.

What Reddit Ads metrics and dimensions are available in Azure SQL Database?

All standard Reddit Ads reporting fields are available, including Impressions, Clicks, CTR, Spend, CPC, eCPM, and many more. You select exactly which metrics and dimensions to transfer during setup, and you can add or remove fields at any time without losing historical data. Azure SQL Database supports columnstore indexes for analytics workloads — if your Reddit Ads tables grow large, adding a clustered columnstore index can speed up aggregation queries by 10x or more, bringing warehouse-class performance to a managed relational database.

How fresh is Reddit Ads data in Azure SQL Database?

Data freshness depends on your transfer schedule. You can run transfers hourly, daily, or weekly. Most users schedule daily transfers so yesterday's complete data is ready each morning. Supermetrics uses incremental loading — only new and updated records are transferred — so even large accounts refresh quickly. Azure SQL Database scales compute independently of storage, so you can temporarily bump to a higher service tier during peak load windows and scale back down when transfers finish, keeping costs predictable.

Can I analyze Reddit Ads by subreddit community?

Yes. Community name is available as a dimension, letting you see which subreddits drive the best performance.

Does the connector include Reddit lead gen data?

Yes. Reddit leads are available as a metric for lead generation campaign analysis.

Ready to Connect Reddit Ads to Azure SQL Database?

Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.

✓ SOC 2 Type II certified ✓ GDPR compliant Trust Center