Supermetrics for Google Sheets
Connect Pinterest Ads to Google Sheets — Visual Advertising Reports

Pull Pinterest Ads campaign data into Google Sheets. Track pin clicks, save rates, and conversions with automated refreshes — understand which visual content drives purchase intent.
Why Connect Pinterest Ads to Google Sheets?
Get your Pinterest Ads data flowing into Google Sheets with automatic refreshes and zero manual work.
Save rate tracking
Saves signal purchase intent on Pinterest. Pull save rates by pin into Sheets and sort to find which visual content drives downstream conversions.
Interest targeting analysis
Break down performance by interest category in a spreadsheet. Use formulas to calculate ROAS by audience segment.
Cross-platform visual comparison
Pull Pinterest alongside Facebook and Instagram into the same workbook. Compare visual ad costs and engagement across platforms.
How to Connect Pinterest Ads to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for Pinterest Ads in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
Pin Performance Report
Track clicks, saves, outbound clicks, and conversions by pin and interest category.
What Pinterest Ads Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full Pinterest Ads reporting data — metrics and dimensions you already know from the Pinterest Ads interface.
Key Metrics
- Impressions
- Clicks
- Spend
- CTR
- CPC
- CPM
- Conversions
- CPA
- ROAS
- Pin clicks
- Outbound clicks
- Saves
- Save rate
- Video views
- Engagement rate
Key Dimensions
- Campaign name
- Ad group name
- Pin name
- Ad format
- Targeting type
- Interest
- Keyword
- Age
- Gender
- Device
- Placement
- Objective
Resources & Guides
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect Pinterest Ads alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Pre-Built Templates
Start with expert-designed Google Sheets report templates for Pinterest Ads. Customize columns, add charts, and apply your brand — a polished report in minutes, not hours.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your Pinterest Ads reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
How do I connect Pinterest Ads to Google Sheets?
Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select Pinterest Ads as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
Is my Pinterest Ads data secure in Google Sheets?
Yes. Supermetrics uses OAuth authentication for Pinterest Ads — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
Can I combine Pinterest Ads data with other data sources in the same spreadsheet?
Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull Pinterest Ads data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
What Pinterest Ads metrics can I pull into Google Sheets?
You can access all standard Pinterest Ads reporting metrics through Supermetrics, including Impressions, Clicks, Spend, CTR, CPC, and more. Both metrics and dimensions are available for flexible report building.
Can I schedule automatic data refreshes for Pinterest Ads in Google Sheets?
Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your Pinterest Ads data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
Does it track organic and paid?
The Pinterest Ads connector focuses on paid advertising data from Pinterest Ads Manager. For organic Pinterest analytics, check available Supermetrics connectors for Pinterest organic insights.
Can I combine it with Shopify?
Yes. Combining Pinterest Ads with Shopify is powerful for e-commerce. Compare Pinterest ad spend against actual Shopify orders to calculate true platform ROAS.
Also Connect to Google Sheets
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