Supermetrics for BigQuery
Connect Kwai Ads to BigQuery — Short-Video Advertising at Warehouse Scale
Warehouse your Kwai Ads campaign data in BigQuery. Analyze video engagement, app installs, and conversion performance across Latin American and Asian markets.
Why Connect Kwai Ads to BigQuery?
Warehouse your Kwai Ads data in BigQuery for unlimited historical analysis and cross-source SQL.
Video engagement analysis
Track 3-second play rates, completion rates, and through play by creative and campaign.
Emerging market performance
Analyze Kwai Ads ROI in Latin America and compare with TikTok and Facebook for emerging market budgeting.
App install optimization
Track CPA and conversion rates by OS and country code to optimize mobile app acquisition campaigns.
How to Connect Kwai Ads to BigQuery
Three steps. Under two minutes. Zero code.
- 1
Create a data transfer
Log into Supermetrics, select your data source and BigQuery as your destination.
- 2
Authorize and configure
Connect your data source account, choose your BigQuery project and dataset, and select the data you want to transfer.
- 3
Set schedule and start transfer
Choose your refresh frequency (hourly, daily, or weekly) and click Start. Your data begins flowing into BigQuery automatically.
Kwai Ads Data Schema in BigQuery
Supermetrics creates and maintains clean, typed tables automatically. Here's what your Kwai Ads data looks like in BigQuery.
Data Freshness & Scheduling
Kwai Ads data typically available within 6-12 hours. Daily transfers recommended.
What Kwai Ads Data Can You Pull into BigQuery?
Supermetrics gives BigQuery access to your full Kwai Ads reporting data — metrics and dimensions you already know from the Kwai Ads interface.
Key Metrics
- Impressions
- Clicks
- CTR
- Cost
- CPM
- CPC
- CPA
- Conversions
- Conversion rate
- Video completions
- 3-second video play rate
- Through play rate
Key Dimensions
- Campaign name
- Ad set name
- Ad name
- Account name
- Account currency
- Country code
- Operating system
- App name
- Video ID
Resources & Guides
Why Supermetrics for BigQuery?
Purpose-built for marketing data since 2009. 200,000+ companies trust Supermetrics to move 15% of global ad spend into reporting and analytics destinations.
No Vendor Lock-In
Your data lands in BigQuery — infrastructure you own and control. Use any BI tool, any transformation layer, any ML platform. If you ever switch providers, your data and dashboards stay with you.
170+ Marketing Data Sources
Purpose-built for marketing data — not a generic ETL tool. Supermetrics covers 99% of metrics and dimensions from each source, with pre-structured tables ready for analysis. No transformation layer required.
Managed Schema
Supermetrics creates and maintains your Kwai Ads tables automatically. Schema changes from the source API are handled for you — no broken pipelines, no manual migrations.
Your Data, Your Infrastructure
Supermetrics moves data directly to your destination — nothing is stored on our servers. SOC 2 Type II certified, GDPR and CCPA compliant. Your data stays in infrastructure you control, simplifying privacy and compliance reviews.
Flat-Rate, Predictable Pricing
Fixed annual pricing regardless of data volume — no per-row charges, no surprise bills during peak campaign seasons. Transfer as much Kwai Ads data as you need without worrying about cost spikes.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
How do I connect Kwai Ads to BigQuery with Supermetrics?
Log into the Supermetrics Hub, create a new data transfer, select Kwai Ads as the source and BigQuery as the destination. Authorize your Kwai Ads account, choose your BigQuery project and dataset, pick the fields you want, set a schedule, and start the transfer. No code or SQL knowledge required — Supermetrics creates and manages the tables automatically.
Is my Kwai Ads data secure when transferring to BigQuery?
Supermetrics is SOC 2 Type II certified and fully GDPR compliant. All Kwai Ads credentials are encrypted at rest and in transit. Data flows directly from the Kwai Ads API to your own BigQuery project — Supermetrics does not store your marketing data on its servers. Your BigQuery IAM policies control who can access the tables.
Can I combine Kwai Ads data with other sources in BigQuery?
That is one of the biggest advantages of warehousing your data. Once Kwai Ads lands in BigQuery, you can JOIN it with any other table — GA4 sessions, CRM deals, revenue data, other ad platforms — using standard SQL. Supermetrics supports 170+ data sources, and they all land in the same BigQuery project for easy cross-source analysis.
What Kwai Ads metrics and dimensions are available in BigQuery?
All standard Kwai Ads reporting fields are available, including Impressions, Clicks, CTR, Cost, CPM, CPC, and many more. You select exactly which metrics and dimensions to transfer during setup, and you can add or remove fields at any time without losing historical data.
How fresh is Kwai Ads data in BigQuery?
Data freshness depends on your transfer schedule. You can run transfers hourly, daily, or weekly. Most users schedule daily transfers so yesterday's complete data is ready each morning. Supermetrics uses incremental loading — only new and updated records are transferred — so even large accounts refresh quickly.
Which markets does Kwai Ads cover?
Kwai Ads is strong in Brazil, other Latin American markets, and parts of Asia.
Can I track video play rates?
Yes. 3-second video play rate, through play rate, and video completions are available as metrics.
Also Connect to BigQuery
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