Supermetrics for ChatGPT
Connect Criteo to ChatGPT — Commerce Ads, Clearer ROI
Criteo is the retargeting powerhouse that turns window shoppers into buyers. Connect Criteo to ChatGPT to analyze product-level ad performance, conversion attribution, and commerce media spend — ask questions about your retargeting campaigns in plain English instead of navigating Criteo's management console.
Why Connect Criteo to ChatGPT?
Ask ChatGPT questions about your Criteo data and get instant answers.
Retargeting performance analysis
Ask ChatGPT which campaigns and ad sets deliver the highest ROAS and lowest cost of sale — pinpoint where your retargeting budget works hardest.
Product-level commerce insights
Analyze revenue, average cart value, and conversion rates by product category to understand which products benefit most from retargeting.
Device and platform optimization
Break down performance by device and operating system to identify where your retargeting ads convert best and where they waste budget.
Full-funnel retargeting view
Compare Criteo retargeting data against your prospecting channels — Google Ads, Facebook Ads, StackAdapt — to understand where retargeting adds incremental value.
How to Connect Criteo to ChatGPT
Three steps. Under two minutes. Zero code.
- 1
Open Supermetrics in ChatGPT
Visit the Supermetrics app in the ChatGPT app store and click Connect. A free trial starts automatically — no account or credit card needed.
- 2
Authorize Criteo
Authorize Criteo when prompted — just a quick sign-in, then you're ready to go.
- 3
Start Asking Questions
Ask ChatGPT anything about your Criteo data in plain English. No queries, no exports, no waiting. Powered by the Supermetrics MCP server.
Example ChatGPT Prompts for Criteo
Copy these prompts or use them as inspiration. ChatGPT understands natural language — just ask what you want to know.
Show me revenue, cost, and ROAS by campaign for the last 30 days
Get a profitability overview of your Criteo retargeting campaigns.
Which ad sets have the lowest cost of sale? Rank the top 10
Find the most efficient audience segments in your retargeting strategy.
Break down conversion rate and average cart value by category. Where should I focus?
Identify product categories that benefit most from Criteo retargeting.
Compare Criteo ROAS against my Google Ads and Facebook Ads ROAS this month
Evaluate retargeting ROI against prospecting channels.
How has my eCPM trended over the last 3 months? Are costs stable?
Monitor Criteo cost trends and spot potential efficiency issues.
What Criteo Data Can You Analyze in ChatGPT?
Supermetrics gives ChatGPT access to your full Criteo reporting data — metrics and dimensions you already know from the Criteo interface.
Key Metrics
- Impressions
- Clicks
- CTR
- Cost
- Revenue
- ROAS
- Sales
- Cost of sale
- CPC (revenue)
- Conversion rate
- Average cart
- eCPM
Key Dimensions
- Campaign name
- Ad set name
- Ad set status
- Ad set bid strategy
- Advertiser name
- Devices
- Operating system
- Targeting countries
- Category name
- Budget strategy
Why Supermetrics for ChatGPT?
The only native ChatGPT connector with 170+ data sources, campaign management, and enterprise-grade security.
Native ChatGPT App
One-click setup directly in ChatGPT. No plugins to install, no terminal commands, no technical skills required.
170+ Data Sources
Connect Criteo alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.
Campaign Management
The only ChatGPT connector with write access. Create, pause, and modify campaigns directly from ChatGPT across Facebook Ads, Google Ads, Microsoft Ads, TikTok Ads, and LinkedIn Ads. Analyze and act in the same conversation.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Real-Time Data
No stale exports. Supermetrics pulls fresh data from Criteo every time you ask ChatGPT a question.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions.
Frequently Asked Questions
How do I connect Criteo to ChatGPT?
Open the GPT app store inside ChatGPT and search for "Supermetrics." Select it, then follow the one-click authorization flow to link your Criteo account. After that, any new ChatGPT conversation with the Supermetrics GPT can pull your Criteo data on demand — just type a question and the data appears.
Is it safe to use Criteo data inside ChatGPT?
Supermetrics encrypts all Criteo credentials at rest and in transit, and only fetches the specific data points required by each question. The platform is SOC 2 Type II certified and fully GDPR compliant, so your data stays protected throughout the process.
Can ChatGPT combine Criteo with other marketing data sources?
Yes. The Supermetrics GPT connects to over 150 platforms, so you can mix Criteo data with ad platforms, analytics tools, CRMs, and e-commerce systems in a single conversation. Ask a question that spans two or more sources and ChatGPT handles the cross-referencing for you.
What Criteo data can I access through the Supermetrics GPT?
All standard Criteo reporting fields are available, including Impressions, Clicks, CTR, Cost, Revenue, and more. You can also break results down by campaign, date range, audience, geography, and other dimensions to slice the data any way you need.
Do I need any technical background to use Criteo in ChatGPT?
None. The Supermetrics MCP server handles API connections, authentication, and data formatting behind the scenes. You just authorize your Criteo account once, and from that point on you ask questions in plain language. Most people are up and running in under two minutes.
Does the Criteo connector include product-level data?
Yes. Supermetrics pulls category-level data from Criteo including category names, product counts, and associated performance metrics like revenue, sales, and average cart value. You can analyze which product categories drive the most retargeting revenue.
Can I see retargeting vs prospecting performance separately?
Criteo data can be broken down by campaign and ad set, which typically separate retargeting and prospecting strategies. You can also compare Criteo data against prospecting platforms like Google Ads or Facebook Ads in the same ChatGPT conversation.
Also Connect to ChatGPT
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