Supermetrics for Google Sheets
Connect AppsFlyer to Google Sheets — Mobile Attribution Reports
Pull AppsFlyer mobile attribution data into Google Sheets. Track install sources, in-app events, ROAS by media source, and uninstall rates across your app portfolio with automated refreshes.
Why Connect AppsFlyer to Google Sheets?
Get your AppsFlyer data flowing into Google Sheets with automatic refreshes and zero manual work.
Media source ROI tracking
Pull installs, ARPU, and ROI by media source into Sheets. Sort to find which acquisition partners deliver quality users at the best price.
Uninstall rate monitoring
Track uninstall rates by campaign and media source in a spreadsheet. Conditional formatting highlights sources with high churn.
Cross-partner comparison
Pull AppsFlyer alongside Adjust or ad platform data into the same workbook. Reconcile attribution data across measurement partners.
How to Connect AppsFlyer to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for AppsFlyer in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
Mobile Attribution Report
Track installs, eCPI, ROI, and loyal user rates by media source and campaign.
What AppsFlyer Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full AppsFlyer reporting data — metrics and dimensions you already know from the AppsFlyer interface.
Key Metrics
- Impressions
- Clicks
- Installs
- Conversion rate
- Sessions
- Total revenue
- Total cost
- Average eCPI
- ROI
- ARPU
- Loyal Users
- Uninstalls
Key Dimensions
- App name
- Campaign name
- Media Source
- Agency / PDM
- Ad set
- Ad name
- Channel
- Country code
- Keywords
- Touch type
Resources & Guides
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect AppsFlyer alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Flexible Query Builder
The Supermetrics sidebar lets you build custom AppsFlyer queries without any coding. Pick metrics, dimensions, filters, and date ranges — get exactly the data you need.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your AppsFlyer reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
Unsampled Data
Get your complete AppsFlyer dataset without sampling. Every session, every keyword, every page — full-fidelity data for accurate analysis.
Frequently Asked Questions
How do I connect AppsFlyer to Google Sheets?
Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select AppsFlyer as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
Is my AppsFlyer data secure in Google Sheets?
Yes. Supermetrics uses OAuth authentication for AppsFlyer — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
Can I combine AppsFlyer data with other data sources in the same spreadsheet?
Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull AppsFlyer data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
What AppsFlyer metrics can I pull into Google Sheets?
You can access all standard AppsFlyer reporting metrics through Supermetrics, including Impressions, Clicks, Installs, Conversion rate, Sessions, and more. Both metrics and dimensions are available for flexible report building.
Can I schedule automatic data refreshes for AppsFlyer in Google Sheets?
Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your AppsFlyer data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
What AppsFlyer data is available?
Supermetrics pulls all standard AppsFlyer reporting metrics including impressions, clicks, installs, conversion rate, sessions, revenue, and cost.
Can I track multiple apps?
Yes. You can pull data from multiple apps into the same spreadsheet and compare performance by app, media source, and campaign.
Also Connect to Google Sheets
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