Supermetrics for Google Data Studio
Connect Adtraction to Google Data Studio — Affiliate Dashboards
Connect Adtraction to Google Data Studio for live Nordic affiliate marketing dashboards. Track partner performance, commissions, and conversion data in interactive reports. Compare affiliate results across markets and partners.
Why Connect Adtraction to Google Data Studio?
Build live Adtraction dashboards in Google Data Studio that update automatically and share with your team.
- Track partner performance, sales, and commissions across Nordic and European markets in live dashboards. See which partners drive the most revenue in each market.
- Compare affiliate performance across markets and segments with market name and channel type breakdowns. Identify top-performing regions and optimize partner recruitment.
- Monitor commissions, order values, and conversion ratios by partner and channel. Track transaction approval rates and forecast monthly payout obligations.
How to Connect Adtraction to Google Data Studio
Three steps. Under two minutes. Zero code.
- 1
Create a Data Source
Open Google Data Studio, click "Create" → "Data source", then search for "Supermetrics" in the connector gallery. Select the Adtraction connector to begin setup.
- 2
Authorize Adtraction
Sign in to your Adtraction account when prompted and select the accounts or profiles you want to report on. Your credentials are encrypted and never shared with Google Data Studio.
- 3
Build Your Dashboard
Drag Adtraction metrics and dimensions into charts, tables, and scorecards. Or start from a pre-built Supermetrics template to get a polished dashboard in minutes.
Dashboard Templates for Adtraction in Google Data Studio
Pre-built dashboards to get you started. Customize layouts, filters, and visualizations to match your reporting needs.
Affiliate Partner Leaderboard
Rank Adtraction partners by sales, commission, and conversion ratio across markets. Includes channel type breakdowns and transaction status monitoring.
Multi-Market Affiliate Report
Compare affiliate program performance across Nordic and European markets. Track sales, commission costs, and partner activity by region.
Reporting Scenarios for Adtraction in Google Data Studio
Common reporting use cases that teams build with Adtraction data in Google Data Studio.
Channel analysis
Channel Type Revenue Analysis
Compare cashback, coupon, content, and comparison partners by order value and conversion ratio. Identify which partner types drive the highest-value sales for your affiliate program.
Quality analysis
Transaction Approval Tracker
Monitor transaction approval, pending, and decline rates by partner and market. Spot partners with high decline rates early and investigate quality issues.
What Adtraction Data Can You Pull into Google Data Studio?
Supermetrics gives Google Data Studio access to your full Adtraction reporting data — metrics and dimensions you already know from the Adtraction interface.
Key Metrics
- Clicks
- Clicks unique
- Impressions
- Sales
- Leads
- Commission
- Order value
- Average order value
- Cost
- Conversion ratio
- CTR
- Lead ratio
Key Dimensions
- Partner name
- Channel name
- Channel type
- Program name
- Market name
- Segment name
- Transaction status
- Device
- Ad name
Resources & Guides
23 Data Studio dashboard examples
Data Studio guide for marketers
Data blending in Data Studio
Browse all Google Data Studio templates
Nestlé: saved 80% reporting time
Why Supermetrics for Google Data Studio?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Built for Google Data Studio
Purpose-built Google Data Studio connector with setup in minutes. Your marketing team can build dashboards independently — no data engineering resources required.
170+ Data Sources
Connect Adtraction alongside 170+ other platforms through a single integration. All your marketing data in one place.
Data Blending
Combine Adtraction with other data sources in Google Data Studio. Blend on shared keys like date, campaign name, or UTM parameters for cross-channel visibility.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Always Current
Your Adtraction data refreshes automatically in Google Data Studio. No manual exports, no stale numbers — open your report and the data is current.
No Data Limits
Query any date range, any level of granularity. No row limits, no sampling, no restrictions.
Frequently Asked Questions
- Open Google Data Studio and create a new data source. Search for "Supermetrics" in the partner connectors list, select it, and choose Adtraction as your data source. Authorize your Adtraction account, pick the accounts or profiles you want to report on, and click Connect. Your Adtraction fields appear as dimensions and metrics you can drag straight into charts and tables.
- Supermetrics encrypts all Adtraction credentials at rest and in transit, and only fetches the specific fields your dashboard needs. The platform is SOC 2 Type II certified and fully GDPR compliant. Data flows directly from Adtraction through Supermetrics into your Google Data Studio dashboard — it is never stored on intermediate servers beyond the caching layer needed for dashboard performance.
- Yes. Supermetrics connects 170+ data sources to Google Data Studio, so you can blend Adtraction data with Google Analytics 4, ad platforms, CRMs, and e-commerce tools in one dashboard. Use Google Data Studio's built-in data blending to join tables on shared keys like date, campaign name, or UTM parameters.
- All standard Adtraction reporting fields are available, including Clicks, Clicks unique, Impressions, Sales, Leads, and more. Supermetrics maps every field to a Google Data Studio dimension or metric so you can use them in charts, filters, calculated fields, and date range controls without any manual configuration.
- Absolutely. Share your dashboard with teammates, clients, or stakeholders using Google Data Studio's standard sharing controls — view-only links, email delivery, embedded iframes, or scheduled PDF snapshots. Data refreshes automatically, so recipients always see the latest Adtraction numbers without any manual steps.
- Yes. Market name is available as a dimension. Build charts comparing sales, commissions, and conversion ratios across Sweden, Norway, Denmark, Finland, and other markets in your Adtraction program.
- Absolutely. Channel type (cashback, coupon, content, comparison, etc.) is available as a dimension. Compare partner types by conversion ratio and average order value to optimize your partner mix.
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