Looker Studio
Paid Channel Mix template for Looker Studio
Use cases
Data sources
With the Paid Channel Mix template, you can connect multiple paid media sources and compare your results across channels. See how your cost, clicks, or conversions develop and see the channel performance side by side.
Get startedTrusted by 200,000+ companies in 120 countries
Report your overall paid performance
Compare multiple channels effortlessly
- Click ‘Get the template’.
- Authenticate your account by clicking on ‘Authorize’.
- Choose an account for all the data sources. The account must be selected, other parameters are optional.
- Once you’re happy, click on ‘Connect’ in the top-right.
- The next page will display all available dimensions and metrics.
- Make sure that ‘Use report template for new reports’ is selected.
- Click ‘Connect’.
- Click 'Create report'. After this, the template will fetch all your data in the report, ready for you to derive insights!
Questions you can answer with this template
-
- How's the cost split between channels?
- Which channel had the lowest CPC?
- How's the cost developing month to month?
-
- Which paid media channel performed the best last month?
- How many times were my ads clicked?
-
- Which channel drove the most website conversions?
- Which channel got the most impressions from the ads?
What our clients say
Don’t just take our word for it
See our other templates