Grow with Google: a marketing data warehouse crash course

All you need to know about marketing data warehouses in one information-packed crash course

Marketing data warehouses are growing in popularity and rightly so. They solve many issues and open a multitude of new opportunities for data-driven marketing teams.

We teamed up with Google and put together a crash course on the hot topic. In this webinar, we'll talk you through the benefits of using a marketing data warehouse with real-life examples and show how you can set up your own marketing data warehouse. It's easier than you think!

This webinar is suitable for everyone working with marketing data and analytics: marketers, analysts, data scientists, and engineers. Come upgrade your digital skills with us.

Here is what you'll learn

  • What is a marketing data warehouse
  • How to set up a marketing data warehouse with Google BigQuery and Supermetrics
  • What issues and challenges can be tackled with a marketing data warehouse
  • How to move marketing data to Google BigQuery
  • Real-life examples of how marketing teams are benefitting from a marketing data warehouse
  • How to pull data from Google BigQuery to Google Sheets and Google Data Studio

Hosted by

David Magdolen

Senior Sales Engineer

David is a Senior Sales Engineer at Supermetrics. He helps businesses make the most out of their marketing data warehouse solutions.

Riku Mikkonen

(former) Product Marketing Manager

Riku is a former Product Marketing Manager at Supermetrics. He heads up the product marketing of Supermetrics’ data warehouse products.

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