Boost your sales with better ecommerce reporting
Get your marketing and sales data automatically into one place. Edit, manage, and blend it to suit your needs. Spot trends, see what sells best, and know your customers better. Grow your store smarter and faster.
Fueling insights for 200K+ companies in 120 countries
Is Supermetrics for you?
You struggle with inefficient ecommerce reporting
Your teams spend more time collecting, transforming, and piecing data together than using it to develop your ecommerce performance.
Native reporting capabilities are slowing you down
Using various platforms limits your view. You need a one source of truth and the ability to customize your ecommerce reports to see the metrics that matter the most.
You lack insights to optimize marketing
You don't have unified, actionable insights, which means optimizing campaigns, channels, and creatives becomes guesswork, leading to wasting budget and missing sales opportunities.
Why do ecommerce and DTC brands trust Supermetrics?
Connect 150+ marketing & sales data sources
Get data from Shopify, WooCommerce, Facebook, Google, and more. See all your marketing and sales data in one place. Automatically, without manual imports. You can even connect offline data with Custom Data Import.
Get more flexibility
Pull the metrics and dimensions you choose. Use custom fields and data blending to enrich or blend data to suit your needs. No tech skills required.You'll get more flexibility in your ecommerce marketing reports without any platforms' reporting limitations.
Enable new sales opportunities
Owning and storing your data allows faster reports, advanced marketing measurement (marketing mix modeling, attribution), and deeper insights. You can perform YoY analysis, prepare for seasonal peaks, better understand your customer journey, and see which activities are actually driving revenue.
Marketing intelligence that gives you the edge
25%
Increase in marketing efficiency
30%
Increase in conversion
20%
Reduction in cost-per-click
200k+
Companies fueled
Here's how ecommerce and DTC brands use Supermetrics to grow with data
Create cross-channel reports for strategic insights
Get a complete view of your sales & marketing performance. Connect data from all your channels to track key metrics, identify trends, optimize budget allocation, and improve campaign effectiveness.
Optimize creative performance
Test new creatives and track ad fatigue so you know exactly when it's time to bring new messages to the market. Remove any underperforming ad creatives to maximize your campaign ROI.
Understand your audience with granular segmentation
Gain deeper insights into your target audience by analyzing performance data across different segments. Identify which offers and messages resonate best with each segment to optimize your campaigns and improve ROI.
Ready to see Supermetrics in action?
What sets Supermetrics apart?
Built with a marketer-first mindset
With 150+ highly granular marketing and sales data connectors, Supermetrics covers the widest range of marketing use cases in the market. From marketing reporting templates to transformation capabilities, everything is designed to ensure marketers get the insights they need, fast.
Your data, your way
Supermetrics lets you see your marketing and sales data exactly how you want it – in simple spreadsheets, easy-to-understand dashboards, or even your own data storage.This means you get the specific numbers and reports you need, fast, so you can quickly see what's working for your online store and make changes right away.
Strong support and reliability
Supermetrics offers 24/5 global customer support and an extensive support site with detailed documentation and tutorials. For ecommerce businesses that rely on consistent data, reliability is paramount.
“Building a marketing mix model can take up to one year and can easily cost €50k-€150. However, with Supermetrics, we can automatically move data into BigQuery, which enables us to do marketing mix modeling at a lower cost and with less development time.”
Jarle Alvheim
Head of Data Technology
+15% of global online ad spend is reported through Supermetrics
Check all our ecommerce reporting resources
You'll find various blog posts, webinars, and case studies to learn how ecommerce and DTC brands use Supermetrics to grow with data.Our ready-made marketing reporting templates are trusted by thousands of marketers. You can get started with just a few clicks.
How Benefit Cosmetics used Supermetrics to boost performance
Discover how Benefit Cosmetics leveraged Supermetrics to navigate challenges and unlock growth opportunities in today's digital landscape.
Ecommerce performance overview dashboard
Use this Looker Studio template to analyze how your paid media campaigns are driving conversions for your online store. Track all relevant ecommerce metrics by connecting your web analytics, paid media, and Shopify together.
Too much marketing data and other peak season statistics
Get insights on Peak season statistics and our best tips for managing your peak season marketing campaigns and reporting.
Our promises to you
You don't need to spend hours on manual reporting
Supermetrics automates the most time-consuming task of manually pulling data from various sources. This frees your team to analyze the data and use insights to improve performance.
Trusted data security & reliability
Rely on Supermetrics for secure and reliable data integration. We're trusted by 200k+ companies worldwide, providing enterprise-grade security and ensuring consistent data delivery to support your critical business decisions.
A customizable solution to your unique needs
Get started with Supermetrics for just €29/month. Our pricing is transparent and predictable—no usage-based fees, no surprises. Move as much data as you need without worrying about unexpected costs.
Want to see what Supermetrics can do for you?
Get full access to Supermetrics with a 14-day free trial.
No credit card required.