Marketing partnerships help you grow your business. Like any other marketing strategy, partnerships evolved. In this article, we’ll cover what partner marketing is and how you may benefit from it. We’ll also look at the various types of marketing partnerships…
12-MINUTE READ | By Svetlana Gryaznova
Similar to any other economic activity, affiliate marketing is worth the effort when it’s profitable enough. Every activity has an opportunity cost. So, the obvious question to ask yourself is whether your affiliate activities offer a higher return than engaging…
11-MINUTE READ | By Johannes Rastas
You cannot change the past. That’s why now is your best time to start earning from SaaS sales if you haven’t entered the market yet. By looking at the growth figures, it’s clear that many SaaS companies are killing it,…
15-MINUTE READ | By Johannes Rastas
Although many SaaS products lend themselves to the self-service sales model and automated customer journey, there’s a good reason why those lucrative enterprise deals are usually handled by sales reps. Adding a sales-assisted channel helps SaaS companies offer customized deals…
14-MINUTE READ | By Johannes Rastas
Success in affiliate marketing doesn’t have so much to do with any particular channel. But creating landing pages for your promotions is a necessary step for many content-focused affiliates. You want your CTA button to get as many clicks as…
12-MINUTE READ | By Johannes Rastas
Everyone who puts effort into affiliate marketing is hoping to achieve at least some level of success. But how exactly should you measure success in affiliate marketing? Simply making a lot of affiliate sales? Generating a substantial share of your…
7-MINUTE READ | By Svetlana Gryaznova
Google’s announcement to phase out third-party cookies in Chrome might be considered yesterday’s news by now. But what does it actually mean? And what impact does it have on affiliate marketing, where browser cookies are used for sales tracking and…
9-MINUTE READ | By Johannes Rastas
Asking whether backlinks are still relevant for SEO is like asking if marketing is still necessary for a business to drive leads and sales. While a good product speaks for itself, one of the main functions of your marketing activities…
9-MINUTE READ | By Johannes Rastas
Wondering how to find the most profitable niches with low competition? Curious about strategies for finding new topics and expanding your affiliate activities? In this guide, we take you through the best practices and strategies for discovering your next affiliate…
6-MINUTE READ | By Hetty Korsten
As an affiliate marketer, your job is to promote products using your affiliate link. More specifically, you earn from the visitors who click on your affiliate link and make a purchase before the cookie expires. Usually, this cookie that’s placed…
14-MINUTE READ | By Johannes Rastas
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