Claude · Instagram
How long are people watching my Instagram Reels and where do they skip?
Ask Claude to pull your Instagram reel_avg_watch_time, reel_minutes_viewed, and reel_skip_rate — optimise reel hook and length for algorithm distribution.
Pull Instagram Reels watch time data into Claude to find where viewers skip and get specific guidance on hook and length.
Show the value of your marketing data in less than 10 minutes
It's easy to add the Supermetrics to Claude and gain access to all of your data sources with a single, trusted connector:
- In Claude, go to Customize → Connectors.
- Search for Supermetrics and enable it.
- If you're an existing Supermetrics user, you'll be prompted to log in to your Supermetrics account to complete the connection.
From your Supermetrics Hub, you can easily add connectors to Claude, ChatGPT, Gemini for Enterprise, and Copilot.
- Log in to your Supermetrics account and connect your marketing data sources (Google Ads, Meta Ads, LinkedIn Ads, GA4, and others).
- Enable the Supermetrics MCP server in Claude.
- Start with a simple query: "What are my top-performing campaigns by ROAS in the last 30 days?"
- Build from there. Add more channels, extend the date range, or try a workflow query that generates a deck or an executive summary.
Frequently asked questions
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The Supermetrics MCP server gives Claude access to all your marketing platforms through a single connector. It acts as a semantic layer that normalizes metrics across sources, so comparisons between Google and Meta data are accurate — and because it returns structured results rather than raw rows, it uses less of your AI's context window.
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You can start a free 14-day trial without a credit card. After the trial, you need an active Supermetrics subscription — your plan depends on which data sources you want to pull from.
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Most people connect their first data source and run their first query within about ten minutes. Add the connector in Claude (Customize → Connectors), authorize the connection, and start querying. No account yet? Start a free trial first.
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Supermetrics connects to hundreds of tools across paid media, SEO, social media, ecommerce, web analytics, email, sales, and more. The full list of supported connectors shows everything currently available.
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Supermetrics is SOC 2 Type II certified and queries your platforms on demand rather than storing your raw ad data. Your account credentials stay within Supermetrics and are never shared with Claude directly. See the Supermetrics security page for details.
More ways to use Instagram with Claude
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