Launching a new campaign should feel exciting. Instead, it often feels like admin.
You start with a clear idea and log into Google Ads. First, you create the campaign structure, the ad groups, and the targeting. Then come the ads themselves. Writing the copy. Adding multiple variations. Sourcing the right images.
Once that’s completed, you start the process all over again in Meta — except Meta does things differently, so you can't just copy what you’ve already built. Then LinkedIn. Then TikTok.
By the time you've rebuilt the same campaign four times across four platforms, half the day is gone and your brain is scrambled.
All of this adds up, and it means that good ideas sit in a backlog. That trend you spotted, that gap in a competitor's strategy, that spike in branded search — by the time you've got a free afternoon to act, the moment's gone. When starting a campaign requires this much effort, it’s hard to justify testing new ideas.
But those days are over. With Supermetrics for Claude, you can brief, build, and launch new campaigns across all your connected ad platforms — all from within Claude's chat interface.
This playbook teaches you how.
Summary
- Supermetrics for Claude lets you create and launch ad campaigns across your connected platforms (Google Ads, Meta, LinkedIn, TikTok) without leaving Claude's chat.
- Setup is quick: start a trial and connect your data sources if you're new, or add the connector (or add Claude as a destination in your Hub) if you're already a customer.
- Launching takes three steps: define the brief, let Claude build the campaign, then review and launch.
- Everything Claude builds is created in a paused state, so nothing goes live without your approval.
- Create campaigns more quickly and easily than ever before. Test more variations to find out what works.
How to get started
Before running this workflow, you'll need a Supermetrics for Claude connection and access to the ad accounts where your existing campaigns live (Google Ads, Meta, LinkedIn, TikTok, etc.).
New to Supermetrics?
The quickest way in is to start a free Supermetrics trial, then connect your marketing data sources — our support documentation walks through this step by step.
Once you’ve connected your data sources, head to Claude, click Customize, select Connectors, search for Supermetrics, and authenticate your account.
Already a customer?
If you're already a Supermetrics customer, you've got two options.
Either add the Supermetrics connector in Claude (Customize → Connectors → search Supermetrics → authenticate), or add Claude as a destination from inside your Supermetrics Hub.
Your existing data connections carry over automatically — Claude can immediately query everything you've already set up.
How to launch new campaigns in three steps
Follow these three simple steps:
- Define what you want to launch
- Let Claude build the campaign
- Review and launch
Note: The prompts below are starting points — refine them as needed and continue iterating to see what delivers the best results.
Step 1: Define what you want to launch
Start by giving Claude a clear brief. The more context you give it, the better the campaign it'll build.
Example prompt:
"I want to launch a new [campaign objective e.g. lead gen, conversions, awareness] campaign on [all applicable platforms] targeting [audience]. Our daily budget is [amount], and I want to spread this equally across all platforms. Here are the key product details and value props: [paste in your context]."
Tips:
- Be specific about objective, audience, and budget — vague briefs lead to generic campaigns.
- Include your brand guidelines to ensure the output is on brand.
- Share examples of what’s worked well in the past.
Step 2: Let Claude build the campaign
Once Claude has the brief, ask it to build the campaign: structure, ad groups, ads, targeting, and budgets. These will automatically be created in a paused state — nothing will go live without your say.
Example prompt:
"Build the campaign now across all of the platforms. Adapt the structure to each platform's best practices rather than copy-pasting. Generate 3 ad variations per ad group."
Tips:
- Ask for multiple ad variations so you've got options to choose from.
- Tell Claude to generate ad images and copy if you need creative assets, or skip if you're supplying your own.
- For multi-platform launches, ask Claude to adapt the structure to each platform rather than copy-pasting. Provide each platform’s best practices and constraints (e.g. post character limits) to guide the output.
Step 3: Review and launch
Now walk through what Claude has built, make any final tweaks, and launch the campaign when you're ready.
Example prompt:
"Show me the full campaign preview for each ad platform — structure, targeting, budgets, and what all the ads look like."
Tips:
- Every change is logged in Campaign History inside Supermetrics, so you can easily undo them if needed.
- Double-check your targeting and budget before going live. The preview is your last checkpoint, and it’s easier to fix something here than after the campaign is running.
- Ask Claude if everything looks good from its perspective before launching. It might spot something that you’ve missed.
The result
Goodbye spending hours launching campaigns. No more tab-switching, no logging into three different ad managers, and no rebuilding the same campaign structure twice.
But this is about more than simply saving time.
When the time (and cost) of starting a campaign drops, so does the cost of testing one. You can experiment with new angles, audiences, and platforms continuously — not just when you’ve got some spare time in your calendar.
You can also capitalize on opportunities while they're still hot. Spotted a trend, a gap in a competitor's strategy, or a spike in branded search? Launch a new campaign in under an hour, rather than scheduling it for sometime later that week. And manage all your campaigns within Claude.
Ready to test this out for yourself?
Start a free trial, or if you’re already using Supermetrics, add Claude as a destination from your Hub.
FAQ
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Supermetrics for Claude currently supports Google Ads, Meta, LinkedIn, and TikTok. If you're already a Supermetrics customer, your existing data connections carry over automatically — Claude can query everything you've already set up.
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No. Everything Claude builds is created in a paused state, so nothing goes live without your approval.
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The main difference is that with Supermetrics for Claude, you can brief, build, and launch across all your connected platforms without leaving Claude's chat interface. No tab-switching, no logging into separate ad managers, no rebuilding the same structure multiple times.
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No. You can start a free Supermetrics trial, connect your marketing data sources, and then add the Supermetrics connector in Claude to get started. If you're already a customer, your existing data connections carry over automatically.