Supermetrics brings all your Google Analytics 4 data into Google Sheets, Looker Studio, Excel, BigQuery, Snowflake, Redshift, Azure

Google Analytics 4 Updates

Updates on the Google Analytics 4 data source, including new metrics, dimensions, and other features.

September 2023

2023-09-05

New metric added:

  • Item discount amount

New dimensions added:

  • Currency code
  • Operating system with version

June 2023

2023-06-28

New metrics added:

  • Ecommerce
    • Gross item revenue
    • Gross purchase revenue
    • Item refund amount
    • Refund amount

New dimension added:

  • Time
    • Date, hour & minute

April 2023

2023-04-13

A new field "Conversions count for [event_name]" added. This field generates the conversions count from the user’s custom event name.

2023-04-12

New metrics added:

  • Basic
    • Scrolled users
    • Views per user

New dimensions added:

  • Ecommerce
    • Item list position
    • Item location ID
    • Item promotion creative slot
  • Geo
    • Continent
    • Continent ID
  • Property
    • Account name
    • Account ID
    • Test data filter ID
  • Time
    • Date & hour
    • Nth hour

October 2022

2022-10-27

New dimensions added:

  • City ID

  • First user default channel grouping

  • First user Google Ads account name

  • First user Google Ads campaign

  • First user Google Ads campaign ID

  • First user Google Ads campaign type

  • First user Google Ads customer ID

  • First user Google Ads keyword text

  • First user Google Ads query

  • First user manual ad content

  • First user manual term

  • First user source

  • First user source / medium

  • First user source platform

  • Full page URL

  • Nth minute

  • Session Google Ads campaign

  • Session Google Ads campaign ID

  • Session Google Ads creative ID

  • Session Google Ads customer ID

  • Session SA360 ad group name

  • Session SA360 campaign

  • Session SA360 campaign ID

  • Session SA360 creative format

  • Session SA360 engine account ID

  • Session SA360 engine account name

  • Session SA360 engine account type

  • Session SA360 keyword text

  • Session SA360 medium

  • Session SA360 query

  • Session SA360 source

  • Session source / medium

  • Source / medium

New metrics added:

  • Ads clicks

  • Ads cost

  • Ads cost per click

  • Ads impressions

  • Average purchase revenue

  • Average purchase revenue per user

  • Average session duration

  • Bounce rate

  • Cost per conversion

  • Crash-affected users

  • Crash-free users rate

  • DAU per MAU

  • DAU per WAU

  • First-time purchaser conversion

  • First-time purchasers per new user

  • Items added to cart

  • Items checked out

  • Items clicked in list

  • Items clicked in promotion

  • Items viewed

  • Items viewed in list

  • Items viewed in promotion

  • Organic Google search average position

  • Organic Google search click through rate

  • Organic Google search clicks

  • Organic Google search impressions

  • Purchase-to-view rate

  • Purchaser conversion

  • Return on ad spend

  • Session conversion rate

  • Sessions per user

  • Shipping amount

  • Tax amount

  • Transactions per purchaser

  • User conversion rate

  • Views per session

  • WAU per MAU

2022-10-03

  • New fields added:

  • Hour

  • Minute

  • Nth year

  • Nth month

  • Nth week

  • Nth day

  • Google Ads customer ID

  • Google Ads campaign ID

  • Google Ads campaign name

  • Google Ads keyword text

  • Google Ads query

  • Google Ads creative ID

  • Event medium

  • Page path and screen class

  • Landing page

  • First session date

  • Item affiliation

  • Item variant

  • Shipping tier

September 2022

2022-09-22

New fields added:

  • First session date

  • Google Ads campaign ID

  • Google Ads campaign

  • Google Ads creative ID

  • Google Ads keyword text

  • Google Ads query

  • Hour

  • Item affiliation

  • Item variant

  • Landing page

  • Medium

  • Minute

  • Nth day

  • Nth month

  • Nth week

  • Nth year

  • Page location

  • Shipping tier

2022-09-01

New fields added:

CONTENT

  • Page location

  • Page path and screen class

  • Percent scrolled

  • Search term

  • Is visible

DEVICE

  • Platform and device category

EVENT

  • Method

EVENT SOURCE

  • Campaign type

  • Manual ad content

  • Manual term

  • Page referrer

  • Source platform

FILE DOWNLOAD

  • File extension

  • File name

GAME EVENT

  • Achievement id

  • Character

  • Player Group id

OUTBOUND LINK

  • Link id

  • Link url

  • Link classes

  • Link domain

  • Link text

  • Is outbound link

SESSION SOURCE

  • Session campaign type

  • Session manual ad content

  • Session manual term

  • Session source platform

USER

  • New vs returning

VIDEO

  • Video url

  • Video provider

  • Video title

October 2021

2021-10-03

New fields have been added to support Ads and Ecommerce:

  • Ad format
  • Ad source
  • Ad unit
  • Ad unit exposure
  • Publisher ad clicks
  • Publisher ad impressions
  • Item brand
  • Item category
  • Item category 2
  • Item category 3
  • Item category 4
  • Item category 5
  • Item ID
  • Item list ID
  • Item list name
  • Item name
  • Item promotion creative name
  • Item promotion ID
  • Item promotion name
  • Order coupon
  • Transaction ID
  • Add-to-carts
  • Cart-to-view rate
  • Checkouts
  • Purchases
  • First time purchasers
  • Item list click through rate
  • Item list clicks
  • Item list views
  • Item promotion click through rate
  • Item promotion clicks
  • Item promotion views
  • Item purchase quantity
  • Item revenue
  • Item views
  • Total purchasers

March 2021

2021-03-30

The following deprecated field was replaced:

Event revenue => Purchase revenue

Feb. 2021

2021-02-17 -

New dimensions added:

  • Event campaign ID
  • Event campaign name

2021-02-24 -
New dimensions added:

  • Event Google Ads account name
  • Event ad group ID
  • Event ad group name
  • Event ad network type
  • Event source
  • Event traffic origin