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Partnerships GTM Program Lead

US Remote
Partnership
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Supermetrics has built its growth on the strength of its partner ecosystem. Our data connectivity platform reaches thousands of customers globally through technology integrations — with the data sources, destinations, AI platforms and MarTech platforms our customers depend on — and channel relationships with the SIs, Consultancies, and Resellers who implement and extend our product in the field. As both sides of our ecosystem grow, we are investing in the programs and infrastructure that will scale our partnerships motion to match our ambitions.

We are seeking a Partnerships GTM Program Lead to own the co-sell and co-marketing programs, platforms, and AI-powered workflows that the Partnerships team runs on. This is a senior individual contributor role with a clear mandate: build the infrastructure that Technology Partnerships Directors, Solution Partner Sales Managers, and Solution Partner Success Managers execute against — not individual partner relationships. Reporting to Global Director, Professional Services, you bring operational rigour, systems thinking, and genuine AI fluency to a function that is central to Supermetrics' next phase of growth.

In this role you will...

  • Design and maintain Supermetrics' co-sell program infrastructure: repeatable plays, partner qualification frameworks, and the Salesforce pipeline configuration that partner-sourced and partner-influenced opportunities flow through. Build the playbooks and documented processes that will allow our Solution and Technology Partnerships to scale via the Supermetrics field teams (Sales & Customer Success).
  • Design and maintain the co-marketing infrastructure: campaign playbooks, co-branded content templates, demand generation frameworks, and partner-facing brand guidelines. Work closely with Marketing's AI content infrastructure to produce materials at speed and scale. Technology Partnerships Directors and Solution Partner Sales Managers execute campaigns with specific partners using the assets and standards you provide.
  • Own the architecture of the Partnerships tech stack — Crossbeam (account mapping workflows and opportunity identification), Suger (co-sell automation, deal registration, and cloud marketplace management), PartnerStack (program configuration, incentive structures, tier management, and portal governance), Sana (partner enablement), and Salesforce (partner-influenced pipeline and reporting layers). This responsibility is shared with the Solution Partner Success Manager, who will own the configuration and day-to-day internal and external interactions within these platforms and coordinates tooling set-up and maintenance with RevOps. This role owns the program architecture - the structures, logic, and workflows that the rest of the team and its partners operate within.
  • Build and own the Partnerships reporting infrastructure — dashboards for co-sell pipeline health, partner-influenced revenue, co-marketing ROI, and overall program performance across both sub-functions. Use AI to synthesise data across platforms into actionable insights that surface where to prioritise effort and investment, not just report what happened.
  • Own the workflow connections between Partnerships tooling and the Sales, Marketing, and Revenue Operations stacks. Ensure co-sell activity flows accurately into Sales' CRM, co-marketing connects to Marketing's content engine, and programme definitions and data hygiene are maintained across teams. Represent Partnerships in cross-functional systems and RevOps planning conversations.
  • Act as the Partnerships team's internal AI practice lead. Build and deploy AI workflows across co-sell opportunity scoring, co-marketing content production, reporting automation, and partner onboarding — documented and shared in a form the full team can adopt. Stay actively connected to what Sales and Marketing are building across their own AI-native GTM capabilities, and ensure Partnerships' AI infrastructure connects to theirs rather than operating in parallel.

This role is for you if you...

  • Think in systems, not transactions. You can look at a co-sell or co-marketing motion and work backwards to the infrastructure it requires — the plays, the qualification logic, the platform configurations, the data flows. You have built programs like this before, understand what makes them scalable, and design for the partner managers who will run them.
  • Have built and configured Crossbeam, Suger, Salesforce, and PartnerStack — or their direct equivalents — not just used them as systems of record. You understand how they connect to each other and to the broader GTM stack, and you have designed automated workflows across them.
  • Work at an Amplified or Native level of AI fluency. You build documented, reusable AI workflows for program operations, co-marketing content production, and reporting that colleagues can actually adopt. You actively build Partnerships' AI infrastructure to connect to what Sales and Marketing are building at Supermetrics, rather than operating a separate AI practice wherever possible.
  • Are effective across Sales, Marketing, and Revenue Operations without formal authority. You align stakeholders around shared systems and data definitions, and build the credibility that gets adjacent teams to change how their processes connect to yours.
  • Use data to design better programs and make the case for investment. You can build Salesforce reporting layers, analyse Crossbeam overlap exports, evaluate co-marketing ROI, and synthesise multi-platform performance data into leadership reporting — and you build infrastructure that the whole team relies on, not one-off analyses.
  • Understand what makes a partnership commercially valuable well enough to design programs that create genuine mutual incentive. You can engage credibly with partner managers on co-sell plays, incentive structures, and co-marketing logic. You don't own partner relationships — but you design the programs around which they generate revenue.

What we are looking for...

  • 6+ years in partnerships, business development, or GTM roles in B2B SaaS, with at least 3 years in a partnerships-specific function.
  • Demonstrated experience designing and building partner programs — plays, frameworks, and operational infrastructure that partner managers execute against — not just contributing to execution.
  • Experience of working on a global partner programs, including previous experience and exposure working in the North American region and partner landscape.
  • Hands-on platform configuration experience across Crossbeam or equivalent account mapping tools, Suger or similar co-sell platforms, Salesforce, and PartnerStack or a comparable partner program platform. 
  • Ideally you have demonstrable AI practice: specific workflows, tools, or automations you have built, documented, and shared with colleagues who adopted them. Evidence of how AI has changed the way your team works, not just the way you work individually.
  • Experience across both technology partnerships (data source integrations, ISVs, cloud platforms) and channel partnerships (SIs, Consultancies, Resellers), or a compelling case for how your experience on one side transfers.
  • A track record of cross-functional collaboration with Sales, Marketing, and Revenue Operations around shared systems, data definitions, and workflow integration.
  • Strong documentation discipline: your processes, playbooks, and workflows are reproducible and designed to be used by others without you.
  • Comfort operating as a senior IC: owning a complex program portfolio without a team beneath you, setting your own agenda, and delivering results visible to Partnerships Leadership and the broader GTM organisation.
  • You are comfortable and confident in driving programs and decision-making activities that often require collaboration with a broad set of stakeholders and functions up to an executive level.
  • Strong understanding of the MarTech, AdTech, and data analytics ecosystem relevant to Supermetrics' platform and customer base.

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Join us on our mission to make data a marketing superpower

 

Supermetrics builds an end-to-end marketing intelligence platform, with 15% of global advertising spend reported through our products. 

 

We help marketers turn their data into insights that improve business results and predict the best next step. Our technology streamlines marketing data for over 200,000 businesses through a network of agencies and customers like Shopify, HubSpot, and Nestlé. Since our founding in 2013, we’ve grown from a one-person shop to a key player in the industry—and we’re just getting started!

 

We're a team of 400+ growth-minded people from diverse backgrounds. Together, we make a multicultural, resourceful, and collaborative team.

 

Supermetrics operates on trust, transparency, and a keen customer focus. Forward-looking and action-oriented, we work hard to raise the bar in our industry. As team players, we help each other and win together.

 

We're hiring for a diverse, skilled, and collaborative team and building an inclusive workplace where everyone is treated fairly and respectfully.

 

Supermetrics is committed to providing a welcoming and inclusive workplace for all. We believe that a diverse workforce is a strong workforce, and we are dedicated to creating an environment where everyone feels valued and respected.

 

It all started with a Google t-shirt... Read the rest of our growth story at supermetrics.com/about.

 

Our commitment to transparent hiring: At Supermetrics, we leverage AI in our early recruitment stages to efficiently match your skills to our roles and provide a frictionless scheduling experience. While AI helps us operate faster and fairer, all final hiring decisions and deep-dive interviews are conducted by our human team members.