A complete guide to writing a successful Google Ads proposal for your clients
As a freelancer or business owner, a proposal is one of the best and most essential tools in your arsenal. Without an effective proposal, your clients won’t be able to understand what you do, what you can offer them and…
12-MINUTE READ | By Mary Walton
Announcing Yandex.Metrica and Yandex.Direct connectors
15-MINUTE READ · By Supermetrics. We’re excited to release a powerful duo: the Yandex.Metrica and Yandex.Direct connectors. With these two new integrations you can take full control of analyzing and reporting marketing data from Yandex – the biggest local search…
5-MINUTE READ | By Supermetrics
How to improve your Google Ads conversions: a step-by-step guide
8-MINUTE READ · By Tina Arnoldi. Traffic to your website is nice. But it doesn’t put money in the bank. The goal of any website should be to increase the number of visitors who convert. It’s about getting that traffic…
5-MINUTE READ | By Supermetrics
How to effectively use Google Tag Manager for ecommerce
10-MINUTE READ · By Misty Faucheux Google Tag Manager (GTM) is the perfect way to add and update your tracking tags without ever having to edit code. While most of us use it every day for adding Google Analytics (GA),…
5-MINUTE READ | By Supermetrics
Introducing a new connector: AdSense
15-MINUTE READ · By Supermetrics By allowing website owners to easily earn revenue from ad placements on their sites, Google AdSense has significantly simplified the unrewarding task of selling that ad space. At Supermetrics we understand that in order to…
5-MINUTE READ | By Supermetrics
Structured data: what is it and why does it matter for SEO?
10-MINUTE READ · By Tina Arnoldi on April 17 2018 Structured data contributes to SEO by making search results look more appealing. But what is it really, and how can you use it to the advantage of your business? What…
5-MINUTE READ | By Supermetrics
Google Ads custom affinity audiences: tips for B2B marketers
10-MINUTE READ · By Tina Arnoldi on April 10 2018. There is no shortage of ways to reach people through Google Ads. With the Display Network reaching 90% of people online and remarketing an option to connect with past site…
5-MINUTE READ | By Supermetrics
Moving your agency reporting to Data Studio: the expert guide
10-MINUTE READ · By Stephen Dawson. We should all know why Data Studio is so awesome by now. Clear visuals, enough customization options to sink a ship, and data from many, many sources in one place. The benefits of reporting…
10-MINUTE READ | By Stephen Dawson
Introducing Google Chatbase: a one-stop-shop for chatbot analytics
9-MINUTE READ · By Misty Faucheux on March 5 2018. Google recently publicly released Chatbase, an analytics platform designed to help users better understand the effectiveness of their chatbots. The platform had been in the testing phase for months with…
5-MINUTE READ | By Supermetrics
Google Ads audit: the complete checklist
20-MINUTE READ · By Tina Arnoldi on February 21, 2018 It’s tough to stay current with Google’s changes while also responding to internal demands at your organization. Whether you recently inherited a poor performing account or are owning up to…
5-MINUTE READ | By Supermetrics
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