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Marketing data warehousing: the ultimate guide

Marketing data warehousing: the ultimate guide

12-MINUTE READ  By Riku Mikkonen With marketing data increasing drastically in volume, many marketers are looking to build a marketing data warehouse. This guide helps marketers learn how to get started with marketing data warehouses and how to benefit from using one....

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Supermetrics to acquire Da Vinci Tools

Supermetrics to acquire Da Vinci Tools

We’re excited to announce that Supermetrics will be acquiring Da Vinci Tools, a popular provider of Google Marketing Platform power tools for marketers and analysts. As a first step, we’ll be removing the paid tier of Da Vinci Tools, making all of its powerful...

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